WEEK 5 Instafun Summer Camp

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Make

Summer nights are my favorite time of day. We get a slight breeze on the porch of our bungalow home and my favorite sound is the crickets and insects at nightfall. Quintessential coolers, like iced tea, also help with the heat. You can usually find me porch-side drinking iced tea and catching up on conversation or a new book. Here are my favorite iced tea recipes. Try one of these or share your own on Instagram! 

Apple and Mint (I love using Martinelles)

Cardamom and Turmeric Iced Tea

Classic lemon Tea and Honey (Try Carriage House Farms Local Honey, it's what we use at Commonwealth Bistro)

In the past, I used a glass milk container we had organic milk in from a farmer to store my iced tea. Now I use a cold brewer instead of messing with my tea kettle. Game changer. Did I mention it also makes cold brew? 


DO

As children we get our first real taste of freedom and independence from one object— the bicycle. It's our ticket to fly down the street to a friend's home, visit the corner store, or reach our limits and push our boundary zones. When 's the last time you hopped on a bike? You may commute to work, bike for leisure— or maybe it has been years? Take the opportunity this week(end) to take a short bike ride, or a long trek. If you don't have a bike, here are some fun places you can rent one. Added bonus: Check out this tutorial on how to make your own bike basket for summer picnics. 

Sharon Woods, Miami Whitewater, Winton Woods

Devou Park, Covington, KY

Red Bike Cincinnati


INSTAGRAM LESSON

Last week we explored new ways to gain followers. This week we will review a couple of other tactics you can use. 

1. You can tag other Instagram users featured in your photos with an @-mention in your caption or by using Instagram’s tagging functionality. Either way, they’ll receive a notification when you do so. Tagging someone encourages them to engage with the post and share it with their own following. Try tagging me in your next post, @wifeofthechef, for practice. 

2. You can also encourage your followers to tag their friends in the comments. For example: “Tag someone you know who would find this funny.” This can help expose your Instagram account to a larger network of people. If you are a business or blog you can run a promotion this way by giving away a prize. 

3. If your business has a physical location, make sure to tag your photos with that location and encourage customers to do the same. Users can then click on that location and see all photos posted from your store, restaurant, or office. This can help expose your brand (and Instagram account) to more people. This works really well for conferences, parks, and vacations as well. 

4. If you attend a big event, search the hashtag and comment on people's accounts that attended the same event. For example, I just went to see Rachel Hollis' Made for More. After the event, I went home and searched #madeformoremovie. On posts I commented "Just saw this in a theatre in Cincinnati, OH. I am fired up! Are you feeling inspired?" I copied and pasted this in the comment to about 40 posts— and in-turn I gained 10 new followers. 

5. Post at the right time. Generally, the best times to post on Instagram are lunch time (11 a.m.-1 p.m.) and evenings (7-9 p.m.) Keep in mind though that the best time for your brand will likely be different. To figure out when that is, consider your audience. What does their typical day look like? When are they most active on Instagram?